Of course, it was Marshal McLuhan that said, "The Medium Is the Message" and our particular PopG + Groove collaborating for productivity medium provides McLuhan’s designation and awareness of the advancing "Global Village" a new 21st century technology tool to ponder.

We think that most in the post-McLuhan era will say that PopG + Groove is a positive (rather than a negative) to McLuhan's questions related to his view of technology as an extension of the human body.

McLuhan's questions in the PopG context are:

1. What does PopG + Groove (the medium and technology) extend with regard to the Global Village?

2. What does PopG + Groove make obsolete with regard to the Global Village?

3. What is retrieved by PopG + Groove with regard to the Global Village?

4. What does the PopG + Groove technology reverse into if it is over-extended with regard to the Global Village?

Please send your answers to charles@popg.co.uk for publication in this blog of what you think Marshal McLuhan's answers would be today. The three contributors with the most interesting answers will receive a free 90-day subscription to PopG.